News Storytelling Through Images: Examining the Effects of Narratives and Visuals in News Coverage of Issues

Authors

  • Michail Vafeiadis School of Communication & Journalism, Auburn University
  • Jiangxue (Ashley) Han Department of Communication, Appalachian State University
  • Fuyuan Shen Penn State

Keywords:

narratives, visuals, transportation, sympathy, news

Abstract

This study examined the effects of narratives and visuals in the news coverage of the issue of growing genetically modified organisms (GMOs) in the agriculture industry. A 2 (evidence type: narrative vs. nonnarrative) × 2 (presentation format: visual vs. nonvisual) between-subjects online experiment was conducted whereby participants read different versions of the manipulated news reports. Results suggested that narratives had significant main effects on transportation and sympathy. Visuals significantly increased transportation and sympathy for those exposed to the nonnarrative message. Follow-up analyses revealed a significant serial mediation between evidence type and issue attitudes via transportation and sympathy. Sympathy was a significant mediator of the effect of presentation format on issue attitudes. The results suggest that news narratives can persuade through transportation and sympathy when conveying information about sensitive topics.

Author Biographies

Michail Vafeiadis, School of Communication & Journalism, Auburn University

Michael Vafeiadis is an assistant professor of communications in the School of Communication and Journalism, Auburn University. michail.vafeiadis@gmail.com 

Jiangxue (Ashley) Han, Department of Communication, Appalachian State University

Ashley is an assistant professor of communications at Appalachian State University, North Carolina. hanj2@appstate.edu

Fuyuan Shen, Penn State

Fuyuan Shen is a professor of communications at Pennsylvania State University. Phone: 814-865-1371  

Downloads

Published

2020-08-14

Issue

Section

Articles