Constructing Public Space| “Legit Can’t Wait for #Toronto #WorldPride!”: Investigating the Twitter Public of a Large-Scale LGBTQ Festival

Authors

  • Stefanie Duguay Queensland University of Technology

Keywords:

social media, Twitter, LGBTQ, Pride, identity, platforms, publics, sexuality

Abstract

This article investigates whether participation on Twitter during Toronto’s 2014 WorldPride festival facilitated challenges to heteronormativity through increased visibility, connections, and messages about LGBTQ people. Analysis of 68,231 tweets found that surges in activity using WorldPride hashtags, connections among users, and the circulation of affective content with common symbols made celebrations visible. However, the platform’s features catered to politicians, celebrities, and advertisers in ways that accentuated self-promotional, local, and often banal content, overshadowing individual users and the festival’s global mandate. By identifying Twitter’s limits in fostering the visibility of users and messages that circulate nonnormative discourses, this study makes way for future research identifying alternative platform dynamics that can enhance the visibility of diversity.

Author Biography

Stefanie Duguay, Queensland University of Technology

Stefanie is a PhD candidate in Digital Media Studies at the Queensland University of Technology (QUT). She holds an MSc from the Oxford Internet Institute and a BASc from the University of Lethbridge. Her research focuses on everyday sexual and gender identity performances on social media. Her work has been published in New Media & Society, Disability & Society, and the Canadian Review of Sociology. School of Media, Entertainment and Creative ArtsFaculty of Creative Industries, QUT, BrisbanePhone: +61 4 3210 5669

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Published

2016-01-06

Issue

Section

Special Sections