A Sound Bridge: Listening for the Political in a Digital Age

Authors

  • Aswin Punathambekar University of Michigan
  • Sriram Mohan University of Michigan

Keywords:

sound studies, digital culture, social media, networked publics, media convergence, television, digital politics

Abstract

This article examines how catchy sounds (“Why This Kolaveri” [“Why This Murderous Rage”]) can function as sonic cues for political participation. Exploring the sonic dimensions and aural imaginaries at play in mediated public spheres, we show how #Kolaveri became a sound bridge that enabled potent encounters among journalists, politicians, and citizens embroiled in heated debates about corruption in India. Tracing #Kolaveri’s movement across media platforms, we analyze three dimensions of the sonic cue―its availability, performativity, and resonance―that gave it a catalytic charge. Suggesting that sound technologies and practices constitute vital cultural and material infrastructures on which a bridge between the popular and the political can be built, we argue that cases like #Kolaveri disclose new ways of listening for the political and new modes of participation―the expression of sonic citizenship―in a digital era.

Author Biographies

Aswin Punathambekar, University of Michigan

Aswin Punathambekar is Associate Professor in the Department of Communication Studies and Director of the Global Media Studies Initiative at the University of Michigan-Ann Arbor. He is the author of From Bombay to Bollywood: The Making of a Global Media Industry (NYU Press, 2013), and co-editor of Global Bollywood (2008), Television at Large in South Asia (2013), and the forthcoming anthology Digital South Asia (University of Michigan Press). He currently co-edits the Critical Cultural Communication book series for NYU Press and serves as an Associate Editor of Media, Culture and Society.

Sriram Mohan, University of Michigan

Sriram Mohan is a PhD student in the Department of Communication Studies at the University of Michigan, Ann Arbor. His research revolves around digital media, cultural politics, and technology use in South Asian contexts. His work has appeared in journals like Television & New Media, and he is the co-editor of Digital South Asia (University of Michigan Press, forthcoming).

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Published

2017-10-27

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Section

Articles